At Snapper we thrive on the challenge of transforming a message, a call-to-action or a story into an engaging piece of screen content.
Snapper collaborates with brands, agencies, media platforms, NGOs and government departments to craft video content that communicates key messaging whilst staying true to core values.
The purpose of the content we create for our clients is to not sell their product, but to create for them a new customer. We’re focused on telling stories that entertain their audience, whilst conveying a deeper understanding of what it is they stand for.
At a time when anyone can be a broadcaster, Snapper will work with you to create video content to engage your audience in new and innovative ways.
Television commercials, pre-rolls, cinema ads, calls-to-action, artist collaborations, video campaigns, hype reels, brand films, product launch showcases, music clips, live recordings, episodic series, brand integrated content, documentary and creative projects.
Bonds, Penfolds, Realestate.com.au, VEVO Australia & USA, Ford Australia, Dare Iced Coffee, Australia Post, Blue Illusion, Pedigree, Public Transport Victoria, Victoria Government – DHHS, Victorian Skills Commissioner, Beyond Blue, Sheridan, Pacific Brands, ANZ, Telstra, Fleet Partners, Sustainable Victoria, Sony, EMI, Politix, Country Road, Chadstone, Keep Cup, Abercromby’s Real Estate, Myer, SKII, Melbourne Fashion Festival, Thomas Jewellers, Karma Royal Group … amongst many others.
Snapper has worked with Bonds over a number of years, most recently producing Dustin Martin’s BONDS Killer Undies video campaigns, which have both delivered exceptional social traction. Snapper's flexibility and collaborative approach helped Bonds reach and engage with our youth male audience, a notoriously difficult to reach market. Mike is passionate, creative and continues to push the boundary to deliver. Emily Small - Head of Marketing, Bonds
Snapper Screen has created content which has consistently grown strong audience engagement, and been delivered to such a high standard that ‘The Converted’ was nominated in 2017 for a Mumbrella Publisher Award for Best Use of Video. Mike and the team have an ability to self manage with an acute understanding of our brand’s aesthetic and voice, making for a seamless production process. Monique Knoblanche - Video and Creative Manager, Realestate.com.au
I’ve worked with Mike on a number of campaigns, most notable being VEVO’s Australian LIFT series. Snapper demonstrated its versatility in overseeing a diverse range of productions, including; partnership pre-rolls, live performance clips and documentary content. The VEVO Lift campaign was incredibly successful at engaging our target youth demographic whilst subtly integrating the brand ethos of our participating sponsor – Ford Fiesta. Mat Anastasi - Group Business Director – Mediacom (formerly at Authentic Entertainment)
Snapper has crafted a series of videos which capture the true essence of exactly what the Blue Illusion brand stands for. Working with a team that keeps the interests of the brand at the core of the idea, Mike has created some amazing results.” Donna Guest - Founder, Blue Illusion
We are a fast-fashion lifestyle content agency that relies on Snapper's experience in turning around quality video content. Mike's insight in capturing content, attention to detail and respect to deadlines makes him a standout. Understanding the outcome of his work, Mike’s work is on trend, dynamic and engaging, plus he always goes above and beyond to exceed our expectations. Rose Pengelly - General Manager, The ARC Factory
It’s rare to find someone who can strike such a good balance between inspiring confidence and working creatively. That’s why I love working with Mike. He has the experience to work with clients and ensure that they feel that they are being listened to, but also the creative flair and expertise to create content that you wish you had made. I’ve worked with Mike for over 15 years, and his ability to capture the essence of a story is why I keep coming back. Chris Riordan - Social Content & Video Manager, Victorian Governement
Snapper Screen Pty Ltd (T/A Good Cop Bad Cop 2015-18) was founded by Michael Metzner in 2003 to cater for an increasing demand for content from the Melbourne Fashion Festival and participating labels and sponsors.
Prior to launching Snapper, Mike completed a Bachelor of Arts at Monash University, whilst working as a production manager for one of Melbourne’s most distinct theatre companies – Performing Arts Projects. Mike subsequently studied a Bachelor of Film & Television at Victorian College of the Arts, receiving Australian Film Commission funding for his first year project and the Kodak Australian Script Award for his graduation production.
It’s not the size of the job that’s been the driving force for us at Snapper, but the experience which it presents. We’re just as comfortable assembling large crews for complex productions as we are working on smaller, more intimate projects. This versatility has seen us create content for a multitude of industries, including the commercial, corporate, music, arts, lifestyle and government sectors. We’ve had the opportunity to produce work internationally, filming in Indonesia, Thailand, USA, China, New Zealand and India.